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ColorWell · contrast check

White or black text on #0070f3?

the Vercel blue

Use black text. It gives 4.61:1, which passes AA, not AAA.

White text
4.55:1
passes AA, not AAA
Black text
4.61:1
passes AA, not AAA

What the thresholds mean

LevelNeedsWhite textBlack text
AA, normal text4.5:1passpass
AA, large text (18pt+/14pt bold)3:1passpass
AAA, normal text7:1failfail

The colour itself

Shade ramp

#c1f4ff #a1e0ff #7bc4ff #4da2ff #0077ff #005bd1 #003fa1 #002574 #000c49

Paste this into your config

// tailwind.config.js
colors: {
  brand: {
    100: "#c1f4ff",
    200: "#a1e0ff",
    300: "#7bc4ff",
    400: "#4da2ff",
    500: "#0077ff",
    600: "#005bd1",
    700: "#003fa1",
    800: "#002574",
    900: "#000c49",
  },
}

Text colour to pair with the 500 shade (#0077ff): black, at 5.08:1. For #0070f3 itself it is black, at 4.61:1.

Your own colours, the same way

Paste any hex and get this page for it live — ratio, verdict, ramp. Export the whole palette to CSS variables, a Tailwind config or Figma tokens when you want it in the project rather than on the screen.

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